About

I build the systems most companies fake.

5+ years in B2B Growth

Who’s planting

Engineer first, marketer second.

I’ve spent the last decade building B2B growth engines, the kind that don’t depend on a heroic SDR or a quarter-end push. I work in the seam where strategy meets RevOps, where the right ICP meets the workflow that finds them, where a clean CRM stops being a chore and starts being the most expensive marketing asset on the team.

I’m drawn to founders who’ve proven the product and now need the system. The kind of work that’s mostly invisible when it’s done right, and impossible to ignore when it isn’t.

Based wherever the work is. Mostly remote. Always present for the first 60 days of any engagement, because the first 60 days are where the system either roots or doesn’t.

The approach

The Blueprint. Who I am and how I build.

01

What I Do

I architect and automate full-stack Go-To-Market infrastructure to turn disjointed B2B marketing channels into a unified revenue engine.

02

My Philosophy

I reject random growth hacks. True scale requires healthy underlying systems, clean data, integrated RevOps, and sustainable demand generation loops.

03

The Skillset

Equal parts technical operator and creative growth strategist. I program the tracking, align the data across your CRM, and design the multi-channel copy that actually converts.

Manifesto

The 5 Laws of Revenue Cultivation.

  1. 01

    No soil without data.

    We never launch a campaign without a flawless, integrated tracking stack. No assumptions, no guesswork, only clean data.

  2. 02

    No seeds without intent.

    We do not spam the market. We use intent signals and precise targeting to ensure our demand generation efforts reach fertile ground.

  3. 03

    No wasted nutrients.

    Every lead captured must enter an automated, highly contextual nurturing loop. No pipeline is left to rot.

  4. 04

    No fragile architecture.

    We build robust integrations between your CRM, marketing automation platforms, and analytics tools so your tech stack scales with you.

  5. 05

    Focus on the long-term yield.

    We measure our success by revenue unlocked and pipeline velocity achieved, never by vanity metrics or temporary clicks.

The stack

Tools I’ve grown things with.

Tools are commodity. Picking the right ones for the work, integrating them so they sing together, that’s the job. Here’s what I keep coming back to.

  • HubSpot
  • Salesforce
  • Pipedrive
  • Attio
  • n8n
  • Make
  • Zapier
  • Clay
  • Apollo
  • Hunter
  • Prospeo
  • Smartlead
  • Instantly
  • Lemlist
  • LinkedIn Sales Navigator
  • Phantombuster
  • Segment
  • RudderStack
  • PostHog
  • Mixpanel
  • BigQuery
  • Snowflake
  • Hex
  • OpenAI
  • Anthropic
  • Perplexity
  • Calendly
  • Chili Piper
  • Slack
  • Notion